Thinking out loud here:
The size of the platform you target is a big multiplier for how successful your business will be.
Example:
"My niche is Facebook ads"
"My niche is Shopify stores"
"My niche is PHP developers"
"My niche is foodies on Instagram"
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Arguably, most tech businesses are built off someone else's platform: - Indie Hackers was built off Hacker News. - Airbnb was built off Craigslist. - Most podcast businesses are built off Apple Podcasts. The internet itself was originally someone else's platform (U.S. Gov)
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We like to think that entrepreneurs are building something out of nothing, but that's almost impossible. You're always building on top of something. General Motors, for example, benefitted greatly when the federal government started publicly funding freeways.
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Certainly, every high growth business seems to be built on someone else's platform. iPod was built on of MP3 and Napster. iPhone was built on iPod, Blackberry, and device subsidies from cell carriers. App Store was built on iPhone (and earlier work done by Palm).
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Arguably, we're almost always piggybacking on someone else's success.
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W odpowiedzi do @mijustin
I acknowledge that everything is build on top of something else. But at the same time I'm concerned about survival if that something else disappears.
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Yes, the platforms are almost always temporary.
You ride the wave as long as it lasts. 

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