a good marketing team would see this as an opportunity, seed the idea that drinking corona is norms-breaking and then conspicuously distance through official channels
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like how cigarette marketing had to flip from "do this extremely cool thing" to "do NOT do this extremely cool thing"
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idk, I bought MORE corona because I was like "oh yeah, corona exists, I like that stuff"
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Their parent company is a local firm :'( They also were the first mover into big weed in Canada but the useless NYS legislators haven't created a market for legal cannabis in NY yet.
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They should raise the price & donate the profits to research

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just print new labels and shotgun rebrand
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