not sure why they bother. it's close to free to start a blog, and we now live in a world where a strong tweeter has the same reach as a NYT columnist. media institutions aren't talent silos anymore, they're just increasingly uncool brands.https://twitter.com/johnbattelle/status/1060930936710270977 …
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Startup idea: way for billionaires to buy a “court” of influencers.
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I’m thinking more along the lines of me having a few secret billionaire sponsors that pay me
$x per month to tweet in favor of their pet ideologies. At scale, this would surely be more influential than owning a newspaper. Think of $50b spent on this rather than political ads. -
Would probably have a positive ROI to do and take over some small corrupt country.
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