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Sometimes, the medium isn't the message. This guy didn't want to buy paints or even install a paint program on his machine. So he figured out how to paint beautiful images using Excel.https://twitter.com/datukhensem/status/937123938353627136 …
McLuhan's point was that the medium (in this case, Excel) shapes the message so much that the supposed content is a lower-order bit. This guy's paintings are an example where that is not true.
