Given the fact that ALL companies will need to be Tech companies going forward to survive..
Interesting. How would that work? Especially for companies that aren't social media platforms. (MySpace effectively seems to have been an example of this. Less explicit & organic for places like Twitter & IG.)
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Smart Tech people partner with creatives at big brands on the strategy and align on shared upside incentives?
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We did this with my current startup. Steph Curry was seed round investor. Collaboration with Kate Spade and Under Armour for accessories. The initial buy-in from them those moved mountains for investors/manufacturing/distribution.
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