Yes, @sgblank called his theory of Customer Development (which Lean Startup was based on) “the entrepreneur’s version of Boyds’ OODA loop”https://steveblank.com/2010/04/12/why-startups-are-agile-and-opportunistic-%E2%80%93-pivoting-the-business-model/ …
Reading about the OODA loop in military strategy. Striking overlaps and differences with much conventional wisdom about startups & other learning organizations. This slide deck is fascinating. https://www.dnipogo.org/boyd/patterns_ppt.pdf …pic.twitter.com/uVFtDDGyk6
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Huh, nice, I missed that!
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“Boyd” by Robert Coram is a great read.
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Recommending this book https://www.amazon.co.uk/Intelligence-War-Value-Limitations-Military/dp/0375700463 … History of military intelligence, espionage and misinformation - kind of an overview too since the Romans, and the different approaches
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If you're interested in biographies, Robert Coram's biography of John Boyd (inventor of OODA loop) is one of the best I've read.
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John Boyd
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Yes, and information technology is mainly about speeding up similar loops. Email, Google search, Twitter... Perhaps we've figured out DARPA's secret weapon: a military Twitter?!
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Incidentally, my startup is the next iteration beyond Twitter for short feedback loops: Crowd-scale chat made possible with voting, tree structured posts, and algorithms https://throne.live There's insane power unlocked when the best ideas can repeatedly surface from a crowd
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If you're interested in military concepts applied to business, check out "Leadership and training for the fight". Lots of good nuggets in there, including OODA Loop. Written by Paul Howe, who was at the Battle of Mogadishu (Black Hawk Down).
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