Apollo.io is hiring across Engineering, Design, Finance, People, Product, and many more functions.
If you want to move fast, make a bet on yourself, and change the future of business with a steadily-growing Series C company, check out our opportunities below.
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Apollo is the all-in-one sales intelligence platform. Find leads, contact them at scale, and close more deals.
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5 Tools I cannot live without to run my Agency
:
1) @framer- Websites
2) @sosimplified - for Social Media Management
3) @NotionHQ - for Ideation & Documentation
4) @MeetApollo - Prospecting
5) @niftypm- Project Management Tool
:
1) @framer- Websites
2) @sosimplified - for Social Media Management
3) @NotionHQ - for Ideation & Documentation
4) @MeetApollo - Prospecting
5) @niftypm- Project Management ToolShow this thread
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Apollo.io is hiring across Engineering, Design, Finance, People, Product, and many more functions.
If you want to move fast, make a bet on yourself, and change the future of business with a steadily-growing Series C company, check out our opportunities below.
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If you were one of the brilliant minds recently laid off by a company, large or small, we’re thinking about you.
Losing your job is hard, so we’re here to support you however we can. If you want to take a break for a while, that’s okay! If you want to start looking, let us help.
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𝟲) 𝗚𝗮𝗽 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 (𝗞𝗲𝗲𝗻𝗮𝗻)
This book teaches you how to understand customer issues and create the solutions.
Why we love it:
Gap Selling challenges common ideas like “price is the main reason we lose deals.”
It also shows you how to solve real sales problems.
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𝟱) 𝗧𝗵𝗲 𝗦𝗮𝗹𝗲𝘀 𝗟𝗲𝗮𝗱𝗲𝗿’𝘀 𝗣𝗿𝗼𝗯𝗹𝗲𝗺 𝗦𝗼𝗹𝘃𝗲𝗿 ()
This book teaches you how to tackle common sales issues, from weak prospecting to unmotivated reps.
Why we love it:
This book gives managers a step-by-step guide to facing day-to-day problems.
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𝟰) 𝗧𝗵𝗲 𝗦𝗰𝗶𝗲𝗻𝗰𝗲 𝗼𝗳 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 ()
This book teaches you how to align your sales strategy with prospect psychology.
Why we love it:
Unlike a lot of self-help books, this book uses hard evidence rather than abstract advice.
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𝟯) 𝗧𝗼 𝗦𝗲𝗹𝗹 𝗶𝘀 𝗛𝘂𝗺𝗮𝗻 ()
This book teaches you how to communicate with all humans, not just sell to prospects.
Why we love it:
Sales happen around us every day.
Pink redefines selling in ways that help you connect and convert contacts faster than ever.
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𝟮) 𝗦𝗲𝗹𝗹 𝘄𝗶𝘁𝗵 𝗮 𝗦𝘁𝗼𝗿𝘆 ()
This book teaches you how to tell compelling sales stories.
Why we love it:
Stories are 22x more memorable than your average fact.
Great stories can boost buyer confidence, shorten sales cycles, and drive revenue.
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𝟭) 𝗡𝘂𝘁𝘀 𝗮𝗻𝗱 𝗕𝗼𝗹𝘁𝘀 𝗼𝗳 𝗦𝗮𝗹𝗲𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 ()
This book teaches you how to lead top sales teams.
Why we love it:
60% of sales leaders won’t hit their quota this year.
Following the advice and examples in this book ensures you will.
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Of the hundreds of books on sales leadership, only a few help you sharpen the saw.
These 8 will change your life and business:
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Fellow newsletter creators, what approaches do you use for finding sponsors?
For , I've been going through dev tool/platform/API companies that recently raised money on , then using to find the right people to contact.
#newsletter
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With Apollo, drove big impact in only one month.
📈 188% increase in meetings
📲 10x boost in messaging
💡 No more reliance on Google Sheets
They even had to double the size of their sales team!
Read the full case study on and Victorious below.
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Use tools that make your job easy.
With Email/LI B2B outreach?
’s Job posting feature as Sean shows here.
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The EASIEST way to get a new client
Is by contacting companies already looking to hire for your services
- Do this in Apollo and include positions that relate to your service
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Cold-outbound is like dating: you have to take the relationship step-by-step.
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The best cold emails are thoughtful.
But what does that mean?
Here are 6 quick tips:
1. Personalize
2. Keep your ask small
3. Stick to 4 sentences max
4. Use conversational language
5. It's about them, not about you
6. Follow-up (and follow-up again!)
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She'll also be tackling other topics like:
👉 The PLG vision at : launching a free CRM for two segments: marketing and sales.
👉 The role of partnerships in scaling PLS at both and
👉 The case for running both Product-Led and Sales-Led GTM motions
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If you want to
👉 Implement a self-serve motion,
👉 Layer sales on top of your PLG model, or
👉 Build a repeatable playbook
Kim will be walking us through the steps during Thursday’s AMA hosted by .
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Happening this Thursday, November 10!
All your PLG and PLS questions will be answered by our Senior Vice President of Sales, Partnerships, and Customer Success, !
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Couldn’t make this week’s Apollo SDR Essentials webinar?
Here are the highlights ⭐
Learn how high-performing SDRs:
• Win at cold calling 📞 and cold emailing 📩
• Stay sharp by following the right thought leaders 🧠
• Work efficiently and save time 🕖
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5. “How would your revenue improve if your leads grew by 60%, meetings by 50%, and sales by 50%?”
Why it works:
It teases the recipient.
It captures their attention, hinting at the promise of a better life.
Using real stats gives them the social proof that your company works.
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4. “Saw your talk at [event] – loved the insights and I’m hoping to test some of your ideas over the next few weeks!”
Why it works:
Everybody loves a compliment!
Plus, it shows them you’ve done your research and genuinely care about their professional life.
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3. “[Mutual connection] said I should reach out to you!”
Why it works:
It’s nothing groundbreaking, but it’s simple and effective.
This strategy proves that you’re not a total stranger and instantly makes talking more friendly.
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2. “I noticed that you used X at your previous company. Would love to help you jump-start your roadmap to success in your new role.”
Why it works:
It’s personalized, and engages someone likely to become a customer again!
It’s also one our own SDRs have been successful with!
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1. “As the Head of Sales, you know how annoying it is to waste your time on unresponsive leads.”
Why it works:
You touch a specific pain point and show that you understand the hurdles your customer experiences.
It shows you’ve done your research and sets you up for success.
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5 cold email intros that will boost your reply rate:
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Cold emails to the moon! Flowla is about to take off 🚀
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Check out our five tips to improving email deliverability and try sequence diagnostics today to create a more successful outbound strategy.
Read all about it in our latest blog 👇
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Sequence diagnostics is a self-serve tool that helps you find and resolve areas of your email process that need improvement. Use sequence diagnostics to:
• Improve email deliverability
• Avoid spam filters
• Boost email engagement
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Do you struggle with emails that aren't being delivered, opened, or even worse, flagged as spam?
Avoid these common pitfalls Apollo’s newly released sequence diagnostics!
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Research and make a list of influencers who talk about office culture, remote teams, no-code tools, work-from-home, etc.
Find all these Influencer's emails using
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69% of sales professionals say prospecting is the hardest part of sales.
Make it easier with these 5 quick tips:
1. Begin with social selling
2. Use videos to stand out
3. Personalize your messages
4. Ask your network for referrals
5. Follow up, follow up, follow up!
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Only 26% of businesses use sales automations.
Yet, those that do automate up to 33% of their work.
And that’s not even the crazy part…
Why?
They also see
🤝 More customer interaction
📈 10-15% boost in efficiency
💌 Higher CSat scores
💰 10% sales uplift
⏳ Less burnout
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