“#AR glasses can only win if they deliver more value than a smartphone. They have to be better, more intuitive, and simpler. " – Ari Grobman, CEO , on #theARshow podcast.
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Jason McDowall
@mcdowall
Entrepreneur + Investor focused on AR. Host of the AR Show podcast.
Jason McDowall’s Tweets
"Boom...here you go. The industry gave us a tough spec and we delivered." – Ari Grobman, CEO , on #theARshow podcast talking about their new waveguide optics for #AR #smartglasses.
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“Play isn’t trivial. The playful pursuit of a craft allows you to perfect your skills beyond what is ‘necessary’ and achieve mastery. Mastery is the consequence of play.” – , co-founder of , on #theARshow podcast.
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“We want to prove to the world that digital things are real by creating shared experiences in #AR—the shared experience of seeing the same thing in the same place/time makes it real in our minds.” – , co-founder of , on #theARshow.
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...ultimately we aim to deliver something as magical as the image they've conjured up in their imaginations for how they want to work.” – , Co-founder and CEO , on #theARshow podcast.
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“If you could wave a magic wand, how would you want that process to look? 99 times out of 100, the answer a prospective customer will give is a process that's very different from their current reality. We use the answer to that magic wand question as our North Star, because...
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“I’m always looking beyond the initial ‘wow’ moment for tech, including #AR, to find true sustained value. We doing that by lowering the barrier to 3D animation & enabling anyone to be a creative director.” – , CEO , on #theARshow
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Startup advice: “Creating technology to make someone’s job easier is a much easier foundation for startup success than starting with a whiteboard and inventing something altogether new.” – David King Lassman (), Founder at GigXR, on #theARshow.
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Startup advice: “Sometimes your baby grows up to be an absolute big. If/when that moment comes: recognize it, admit it, and make a change.” – David King Lassman (), Founder at GigXR, on #theARshow podcast.
“We're getting a very different type of response today than 6-12 months ago. I think there's a lot of enthusiasm for #mixedreality from risk taking investors who know this isn't a fad.” – David King Lassman (), Founder at GigXR, on #theARshow.
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“In the #AR industry, the infatuation with diffractive waveguides is misguided. They require very bright displays, bigger batteries, more weight & difficult integration. A different approach is needed” – Eric Marcellin-Dibon, CEO , on #theARshow
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For the µLED for #AR hopefuls: “The big issue with µLED is they require fast and power hungry electronics to drive them. We make OLED displays that need a fraction of the power and are very bright.” – Eric Marcellin-Dibon, CEO , on #theARshow.
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“The dirty secret of sports watches is they are supposed to help you improve your performance, but they get in the way of giving your best. You must slow down to use them, breaking stride, changing mechanics.” – Mark Prince, CBO , on #theARshow.
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“The eyewear industry is a fashion industry. Eyewear needs to be comfortable & look good. The #AR technology needs to disappear, so we made a solution that’s small, bright, & efficient enough." – Eric Marcellin-Dibon, CEO , on #theARshow podcast.
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Advice for founders: “Don't rush into starting a company. Spend five years just getting experience. You’ll save yourself a lot of pain by being around some good leaders.” – Kyle Jackson (), Co-founder & CEO , on #theARshow podcast.
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“Any technology–regardless of how efficient and how much it improves a process–is part of an ecosystem of behaviors, economics, standards, unions, job codes, etc. Understand it. Plan for it.” – Kyle Jackson () CEO , on #theARshow
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“If we can build a scalable content creation engine, a scalable distribution methodology, and a system for consistent skill measurement, then you get to this new paradigm for learning." – Kyle Jackson (), CEO , on #theARshow.
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“How do we as humans fit within ‘productivity’ now that computers/AI/robots are doing some of our work? How does that shift over time? How should we look at our careers & personal development?” – Kyle Jackson () CEO on #theARshow
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“Startup advice: Find the right people and make them feel part of the team, and they will create things you never imagined. That creativity doesn't come from a corporation obsessed with measuring productivity.” – Glenn Snyder, CTO at Red 6, on #theARshow.
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“At Red 6, we’re showing you what’s possible today, and we’re building AR with a real purpose. We’re building AR for today with a dedicated use case, not the $4T consumer market in 2050.” – Glenn Snyder, CTO at Red 6, on #theARshow podcast.
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“There’s always a solution, and it often starts with the belief that it’s possible. Sometimes it may be pure naïveté, but I go in with that attitude and enjoy working really hard to figure something out.” – Glenn Snyder, CTO at Red 6, on #theARshow podcast
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“At Red 6, our goal is to truly immerse people into a digital space that helps them do something better, whether that's flying a plane or driving a car or throwing a football.” – Glenn Snyder, CTO at Red 6, on #theARshow podcast.
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"We are fans of open ecosystems, but there's no point having an open ecosystem if no one wants to use it because the experience isn't very good.” – discussing the tradeoffs of utilizing web vs proprietary 3D engine tech for .
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“We’re trying to capture the feeling of a real place and bring it into a virtual environment so both an IRL and virtual participant can experience that place together. We’re exploring new territory here.” – , CPO , on #theARshow.
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“, we’re asking ourselves, what are the next forms of social media? What are the ways people will express themselves? What will that look like when we enter virtual spatial dimensions?” – John Gaeta () on #theARshow podcast.
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“We’re not creating a virtual NYC that you never leave. We're connecting physical people to virtual people, and hopefully, finding ways to make everyone's lives a bit more interesting.” – , CEO , on #theARshow.
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“At LivingCities, we pay close attention to what is possible today that wasn't possible 12 months ago. We look for step changes in technology, user behavior, etc. to leverage as we build.” – , CEO , on #theARshow.
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“AR/VR startups: hardware is slow to emerge. Look at ~12-month time horizons, not your clear vision for how the world will be some day.” – , CEO , on #theARshow podcast.
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“‘Reflecting’ reality could be literal, but also impressionistic. Internally we talk about ‘digital siblings’ rather than a ‘digital twins,’ and that distinction creates space for creativity.” – , CEO , on #theARshow.
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“In the early days of building AR contact lenses, your imagine is let wild—and we’ve achieved a lot of that—but certain kinds of problems are hard and you have to make difficult tradeoffs.” – Mike Wiemer, CTO , on #theARshow podcast.
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“Full immersion is not required for #AR hardware. Simple information at the right time is extremely powerful, and that's enough to drive the industry forward to mass adoption.” – Mike Wiemer, CTO , on #theARshow podcast.
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“You can’t create something like an #AR contact lens alone—it requires a team. Part of the challenge is getting everyone headed in the same direction without stifling creativity with too much control.” – Mike Wiemer, CTO , on #theARshow
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“The unique requirements of an #AR contact lens create new opportunities for creativity & solutions. It's not that we're smarter than anybody else. We just took a different view on some of these problems.” – Mike Wiemer, CTO , on #theARshow.
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“AR/VR/Metaverse startups: Why is your business relevant today? Where are the hardware devices going to be in 18 months (not 5+ years)? If the market doesn’t move as you expect it, what do you do then?” – , Partner , on #theARshow.
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“Advice to my younger self: don’t optimize for salary or status. Instead work on things you really enjoy, even if it takes you off the obvious path. Also: make time for yourself, family, helping others.” – , Partner , on #theARshow.
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“While it’s business as usual for us as pre-seed investors, we have to think about the appetite of downstream investors and their expectations. Many startups need more capital to get there.” – Dave Haynes (), Partner , on #theARshow
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“Software engineering is one of the only fields of engineering that doesn't have mandatory ethics training. The training and regulation hasn’t caught up with the harms software can have on our lives.” – Jon Rodriguez Cefalu, CEO , on #theARshow
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The project lead for #Snap #Spectacles 1 and 4 takes on a new challenge in ethical AI as he looks further into the future. Hear co-founder and CEO, Jon Rodriguez Cefalu, on #theARshow podcast.
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“A fake character can almost look just as realistic as a real person. This creates a huge danger of being manipulated. We must establish norms about how they appear and how we interact with them.” – Jon Rodriguez Cefalu, CEO , on #theARshow.
“Even from the earliest days of Epiphany, and through our efforts with #Snap #Spectacles, we had this philosophy of putting in only as much tech as fashion would allow.” – Jon Rodriguez Cefalu, CEO , on #theARshow podcast.