erin mccann |Verified account

(Which leads to my favorite of yesterday's comments, which is that I am elitist scum for suggesting that people are responsible in even small ways for seeking out the news and making themselves informed.)

(As long as I am responding specifically to some of the nastier tweets from yesterday, no, other lady who also called me elitist scum, it is not my job to sit around personally sending you links all day just to prove my point, because at the end you still wouldn't believe me.)

But to get back on track for a minute, yes THIS, which is an extrapolation of what I was saying about twitter and the news yesterday: https://twitter.com/twallack/status/970321838575321088?s=21 …

By their behavior, the audience is *incredibly* fractured now. We really don't have a way right now, outside historic and huge events, to all have the same experience of the news. To all be consuming the same information.

Some of the complaints (why did X get 20 stories and Y got 5?) are a result of this fracture. Sites putting up multiple files trying to grab readers in different places so they'll get a taste and then click around and maybe at the end walk away informed about Story.

(Which is why the numbers argument is never going to be a winning one with me.)

Wrapping up, or getting close to it, this idea of "why isn't the media covering something" when in fact the media IS covering something extensively, is not going to go away. We had this argument about West Virginia this weekend. It'll be something else next month.

Some news orgs are moving toward personalization. Some put all their eggs in the FB basket (oops). CNN has a massive website that covers all sorts of things you don't see on air there. That means there is no one shared news experience.