I am really really enjoying the 'well we've got this cool story let's send it' phase of push alert evolutionpic.twitter.com/V5wK5jkzMJ
It's a reeeeeeally careful balance, because right now they cut through the noise of other news consumption habits. That won't last.
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(While on the subject, I also greatly enjoyed BuzzFeed's 'let's salt up the language' double hitter yesterday)pic.twitter.com/PpZaAMKovs
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The Quartz app nailed this at first, but it’s faded now.
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