TV recaps still send publishers large bursts of Google traffic (web + mobile). Transient SEO is so fascinating...pic.twitter.com/bI4pxIkgOk
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How does a publisher build the right infrastructure to (a) make sure that reader finds you and (b) comes back?
as a reader, I do not return to the sites who post bare-bones recaps within half an hour, but they don't expect me to.
I also find timing to be so interesting. There are enough folks who need that recap hit within hours of an episode ending.
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