Well this is not the most uplifting threadhttps://twitter.com/Chronotope/status/1078003966863200256 …
Counterpoint: the more exposed this quicksand becomes, the sooner we can direct ourselves to more meaningful measures and smarter conversations about what we make and who we make it for.
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Counter counter-point: we've been exposing this quicksand for more than a decade, and now that people have a broad view, they won't dig into the DSPs and SSPs, let alone the DMPs...because they saw a thread. The challenge is that covering ad tech is not as glamorous--for most.
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I'm thinking larger than simply ad tech, though. But yes the more mainstream the conversation about how bad industry metrics are, the faster we can all move on to something more useful
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Thanks. Twitter will use this to make your timeline better. UndoUndo
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In many things I am haunted by Shirky’s observation that just because something is obseleted and doomed doesn’t guarantee that something else is here to replace it.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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