mParticleOvjeren akaunt

@mParticle

mParticle is the customer data platform () for brands leading the customer experience revolution. Sign up for insights and news:

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Vrijeme pridruživanja: srpanj 2012.

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  1. 29. sij

    Stop doubting your data! Create a Data Plan to build and maintain context around your and involve the right people in data decision making.

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  2. 29. sij

    With the new Data Master and Calculated Attributes features (released today!), you can establish a source of reliable customer data that will create a customer data flywheel, where data quality and data’s impact on the product cycle continuously improves.

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  3. 24. sij

    Learn how Burger King implemented an integrated tech stack and data strategy to launch the acclaimed campaign, drive 6MM app downloads, and deliver better, real-time customer experiences on the mobile app.

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  4. 24. sij

    mParticle + LiveRamp is live to provide our customers with the best-in-class data and identity foundation in the market! LiveRamp for Targeting is just the beginning to the exceptional customer experiences mParticle brands can deliver virtually anywhere.

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  5. 21. sij

    Comprehensive customer data, wherever you need it. Learn about the new Profile API and how you can use it to power 1:1 personalization across web, apps, brick-and-mortar, and customer service channels:

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  6. 15. sij

    Top innovators share their predictions for 2020: “Retention will be king. As data provides access to a deeper understanding of the customer’s experience and preferences, marketers will focus as much on as "

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  7. 15. sij

    Great article from CEO of on Why 's massive $4 billion deal marks the official start of the commerce era.

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  8. 14. sij

    With interactions occurring across many devices + channels, can no longer rely on legacy systems to understand who/how/when to reach their customers and how to measure the influence of marketing, product, and eng initiatives on the bottom line.

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  9. 14. sij

    How did a CDP help one of the largest sneaker marketplaces improve marketing operational efficiency by 52%? Watch here:

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  10. 13. sij

    Attending ? Don't miss CMO speak on 'Delivering micro experiences for major in-store impact' at Jan 14 at 11:15AM!

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  11. proslijedio/la je Tweet

    78% of consumers are interested in receiving relevant, personalized recommendations or offers while they’re shopping in store, says President and Founder Piers Fawkes.

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  12. 13. sij

    “It's already 'mobile first' and this will soon become 'mobile only.' After all, laptops are for luddites, right?”

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  13. proslijedio/la je Tweet

    My observation in speaking with multiple major brands today at : All want more customer data. None know what they’d actually do with it. My advice: Instead of asking how to get more consumer data, ask what uniquely different and better experience you’d provide with it.

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  14. 3. sij

    Learn how was able to provide their customers a app experience by streamlining and democratizing their collection and reducing third-party with .

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  15. 1. sij

    . 's CMO Sarah Hoffmann, and explore how the disruptive retailer is using customer data and location context to create exceptional that extends beyond the salon walls. Watch the on-demand version here:

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  16. mParticle + LiveRamp is live to provide our customers with the best-in-class data and identity foundation in the market! LiveRamp for Targeting is just the beginning to the exceptional customer experiences mParticle brands can deliver virtually anywhere.

    Poništi
  17. Real-time marketing is the technology trend expected to have the greatest positive impact on over the next 5 years, according to leaders polled by Gartner. For brands like Overstock, Burger King, & Via that future is already here. Get the ebook:

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  18. Do you know your audiences? Learn how to create customer-centric experiences, personalized messaging, and an improved product roadmap with ’s new suite of capabilities. Watch the on-demand:

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  20. Modern brands know that is critical for success, but what happens when it goes wrong? mParticle CEO & cofounder discusses where mistakes can be made and how a customer data platform () can help.

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