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Lazarina Stoy

@lazarinastoy

SEO & Data Science Sr.Manager • Data & Automations Geek • Speaker & Storyteller

Business Consultantlazarinastoy.comJoined July 2020

3,757 Followers

Lazarina Stoy’s Tweets

Pinned Tweet

THANK YOU FOR COMING TO MY TALK ✨ Deck, dashboard I demoed, and the sheets w/ AppScript used to create it ⬇️Tutorials soon (subscribe✅). Now, it's on to you for the last 20% of the effort - looking forward to seeing how you implement everything learned. 🔥 #BrightonSEO

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Lazarina Stoy Retweeted

Taras Pohrebniak

@TarasPohrebniak

ChatGPT API model name: text-chat-davinci-002-20221122. It was actually leaked a few days ago. Seems like the API has changed a bit: there is no longer the "n" parameter, and the default "stop" is <|im_end|>.

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Lazarina Stoy Retweeted

We're piloting ChatGPT Plus, a $20/mo subscription for faster response times and reliability during peak hours:

Introducing ChatGPT Plus

We’re launching a pilot subscription plan for ChatGPT, a conversational AI that can chat with you, answer follow-up questions, and challenge incorrect assumptions. The new subscription plan, ChatGPT...

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@Saboo_Shubham_

Big News 🚨 Microsoft just launched Teams premium powered by ChatGPT at just $7/month 🤯 With ChatGPT, Teams users can generate automatic meeting notes, AI-recommended tasks, personalized meeting templates, and a lot more!!

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Lazarina Stoy Retweeted

Found another good use case for ChatGPT. Identifying pain points for products with how to overcome them. Here's a demo for Apple Watch This can be scaled up with the paid API. Just loop through your product h1s. It's a good jumping off point. Prompt shared in next tweet ...

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Lazarina Stoy Retweeted

You probably heard about Yandex, it’s the 4th biggest search engine by market share worldwide. Yesterday proprietary source code of Yandex was leaked. The most interesting part for SEO community is: the list of all 1922 ranking factors used in the search algorithm [🧵THREAD]

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Lazarina Stoy Retweeted

Women in Tech SEO

A big thank you to everyone who purchased scholarship #WTSFest tickets 🌟

🌟

womenintechseo.com

WTSFest 2023 | Women in Tech SEO

The Women in Tech SEO Festival is back in London on Friday, March 3rd 2023. 10 brilliant talks by 10 brilliant speakers in one day.

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Lazarina Stoy Retweeted

My salary over the last 13 years:

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Linus (●ᴗ●)

✨ New Tutorial ✨ 🤖 AI-Generated Video Characters in a few minutes 👀 Let's see how we can create a video like this using some free tools, readily available now 🪄 It's not Voodoo magic, I promise 🧵 Let's dive in 👇

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The State of Tech SEO 2023 is officially LIVE! aira.net/state-of-techn Great read on the current state of Technical SEO with insightful commentary from

Thanks

for allowing me to take part.

The State of Technical SEO Report from Women in Tech SEO and Aira

Read insights on the state of technical SEO from over 500 SEOs and 23 expert contributors from the Women in Tech SEO community.

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Lazarina Stoy Retweeted

The tools for prototyping ideas are SO GOOD right now. This afternoon, I made a "citations needed" bot for automatically adding citations to the stuff that ChatGPT makes up. Thanks

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.

recently dropped a free #ML add-on for

and it's whoa! 🧠 In

's e.g. 👇, it's used on Search Console data to identify over/under-achieving URLs based on Impressions & Position data! No coding skills required! 🔥 🔗workspace.google.com/marketplace/ap #SEO

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my thoughts on AI post ChatGPT

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The problem with making it look easy is that people think it is easy.

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No Context Brits

@NoContextBrits

“I hope this email finds you well.” How the email found me:

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14 free SEO tools (by Ahrefs) to help you rank higher + get more organic traffic 🚦 Let’s check them out 🧵👇

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Lazarina Stoy Retweeted

Everyone is talking about #ChatGPT and #GPT3, but did you know there was a free, #opensource version of GPT-3 called OPT-175B? No login, no credit card needed! ;) 👉 opt.alpa.ai

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Women in Tech SEO

Our December #WTSNewsletter feature our top read pieces in 2022 by

@himani_kankaria

@CrystalontheWeb

Thanks to our 2022 sponsors

&

#WTSNewsletter | Women in Tech SEO

THE monthly newsletter that brings you the latest news from women in the SEO industry

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22 questions to reflect on 2022 (and make 2023 your best year yet):

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Lazarina Stoy Retweeted

This SEO meme may have hit the hardest 😬

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Lazarina Stoy Retweeted

PM Diego Granados

@PMDiegoGranados

“We’ll add it to the roadmap” is the “I’ll start going to the Gym in January” for Product Managers.

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Gon😂 #seo

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I schedule alot of Zoom calls and then cancel them to make my coworkers feel better

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Lazarina Stoy Retweeted

BOOM 💥 It's finally here! The log file analysis template using the crawl stats report data from Search Console!

merci-larry.com

How to do log file analysis with Search Console data

Free Looker (Data) Studio template to let you run a more in-depth analysis of your crawl stats report from Google Search Console.

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Lazarina Stoy Retweeted

I made an extension that adds ChatGPT to every website 🤖✨ ✍️ Use it to write tweets, stories, etc. It works anywhere you can type. 🎁 Add functionality with plugins. Wish ChatGPT could create images? Well now it can! Code and guide → github.com/gragland/chatg

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My 🌶 take:

will not replace content writers but will certainly replace StackOverflow for a lot of people, especially coding beginners. It's also much better than the SO copy-cat websites for code that will spit out bullshit articles scraping the top answer from SO.

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Now, for a bit of serious talk.

has written about why legitimising harmful people in the industry with visibility, gives them the power to cause harm to others. Read out her whole reasoning, nuance and solutions here:

Dear SEO Industry, We Need to Talk

It feels like every few weeks or so, something happens. Some sort of scandal or semi-scandal.

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Today I helped build something cool! Using Sanity + Shopify + Printful we built a personality test to determine what type of user are you, created some special edition Sanity Swag and plugged it into a functioning ecommerce store! Take it for a spin ⬇️ swag.sanity.build

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Had a lot of fun writing this thread for

Hope it's useful 🥰

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Joining a new workplace can be overwhelming, and we all know how fast-paced an agency life can be. Whether you are onboarding as a new team member or contractor, here are a few things you can do to make life easier for everyone & hit the ground running! #SEOThread @lazarinastoy

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It's official: Cultivated meat has been approved for sale in the United States for the first time: wired.com/story/lab-grow 📸: Getty

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I'm officially a #WTMAmbassador 🎉 So excited to create more resources and build better relationships to empower women in tech.

@WomenTechmakers

, thank you for this opportunity. 🔥

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Dr. Marie Haynes

I've never noticed this before...Google's documentation says that if you don't follow the structured data guidelines you might see lower rankings. I've always said the worst that could happen was you'd lose rich results.🤔

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Lazarina Stoy Retweeted

Mordy Oberstein

@MordyOberstein

This is an important episode as

@CrystalontheWeb

& I dive into the 360-degree value that Search Console provides! 🔥

shares how to use GSC to make SEO decisions! 🐏Follow of the week, for GSC, who else but

@danielwaisberg

? SERP's Up! 🏄‍♀️

What Google Search Console Does & Why It's Important - SERP's Up Podcast

Which is the most important SEO tool? Search Console. Here's why Google Search Console is the seminal SEO tool.

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Architectural designer

used AI to explore what would happen if humans created houses that could grow and breathe: mymodernmet.com/manas-bhatia-a

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Whoa, this could be a contender for SEO tool feature release of the year 🤯 With

, there's a new tool in the Backlink Analytics tab named 'Network Graph'. Involves an interactive chart to see a birds eye view of any sites link network h/t

semrush.com/blog/backlink-

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Over the past year, we've had 172 supporters buy

coffees. Today, I'm going to put this to good use and allocate £990 of the fund towards 10 scholarship recording tickets for #WTSFest Thanks to all our coffee-buyers for making this possible

buymeacoffee.com

Women in Tech SEO is a global support community for women in the Technical SEO field.

Women in Tech SEO is a global support community aimed for women in the Technical SEO field, to discuss, share and learn from one another. The aim is...

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Lazarina Stoy Retweeted

This weekend I built =GPT3(), a way to run GPT-3 prompts in Google Sheets. It's incredible how tasks that are hard or impossible to do w/ regular formulas become trivial. For example: sanitize data, write thank you cards, summarize product reviews, categorize feedback...

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New: Know anyone doing SEO for the 1st time? Created an easy guide detailing exactly what to do days 1-7 of SEO The 7-Day Quick Start Guide to SEO+Cheat Sheet: 1. SEO Data 2. Indexing 3. Target Keywords 4. Google SERPS 5. Creating Content 6. Internal Links 7. Link Building🧵1/3

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Lazarina Stoy Retweeted

Reminder for the folks who like doing SEO tests to see how Google responds to on-page changes: Google has a decade-old patent for randomising rankings when it detects attempts to manipulate it. Trust nothing.

seobythesea.com

The Google Rank-Modifying Spamming Patent

Google describes a way that they may use to fight search engine spam, by applying something they call transaction rank to changes on sites

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@wissi_analytics

Tutorial to insert your planning as part of #LookerStudio trend charts An homemade solution, explained through an example of marketing/campaign planning. #GoogleDataStudio

how.withlookerstudio.com

How to insert your Gantt marketing planning as part of Looker Studio trend charts

This tutorial describes how to create a chart that includes a Gantt chart with your marketing or campaign planning. A nice homemade solution.

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I made a Google sheet to bulk create meta descriptions using AI. Not a replacement for human edited text, but an excellent time-saver. Special thanks to

for providing the blueprints. seogreetings.com/blogs/news/bul

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