Why I think this matters. Democracy is premised upon deliberating and coming to a consensus. In old MSM, campaigns spent to persuade swing voters in the middle. But on Facebook, it's about hyper-efficiently targeting fringes to accelerate or depress turnout. https://twitter.com/kevinroose/status/968517007737008128 …
-
-
their messages at cheaper cost than more moderate, rational candidates.
Show this thread -
To be fair, Hillary also did not use Facebook well, see
@lizzadwoskin's story from last October. https://www.washingtonpost.com/politics/trump-campaigns-embrace-of-facebook-shows-companys-growing-reach-in-elections/2017/10/08/e5e5f156-a93b-11e7-b3aa-c0e2e1d41e38_story.html …pic.twitter.com/kfcjR2Ql8N
Show this thread -
But also, in other mediums, providers are supposed to keep a political file w/ records of rates charged, dates and spots of slots aired so there is more transparency and public accountability required for broadcast political advertising. http://www.rab.com/public/political/2017/2017Political%20Handbook.pdf …pic.twitter.com/7Xifp9jGJx
Show this thread
End of conversation
New conversation -
Loading seems to be taking a while.
Twitter may be over capacity or experiencing a momentary hiccup. Try again or visit Twitter Status for more information.