Elon Musk says Twitter will provide a free write-only API to bots providing ‘good’ content | TechCrunch < so spam bots that warm the cockles of Elon’s heart? I’m glad he’s only responsible for crafting business tactics at a major social media platform.
Mr Anderson
@kevglobal
Kevin Anderson - Consulting Services Dir., Kaldor/Pugpig. Developing and delivering great digital products. Formers BBC, Guardian, Gannett and US public media.
linkedin.com/in/krandersonJoined December 2006
Mr Anderson’s Tweets
Happy Monday! In today's newsletter, I take a look 's look at mobile app product development case studies at and and the US Commerce Dept suggestion for legislation to require Apple to allow sideloading.
Wallace and Gromit maker warns UK animators may have to move abroad theguardian.com/culture/2023/f #media-journalism #feedly < will it take Aardman moving overseas for the British political parties to rethink Brexit?
Twitter’s Considering Charging Brands $1, 000 Per Month for its New Gold Checkmark socialmediatoday.com/news/Twitter-L #media-journalism #feedly < I can just hear the villain in Austin Powers, 'A million dollars'.
Morning run between the water meadows along the canal. @ Kennet & Avon Canal
I'm closing out the week in my newsletter by highlighting a couple of reports in my personal newsletter, one from and the other from , looking at the importance of audience centricity and how to achieve it.
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This is more than slightly horrifying.
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Ihoniallli lal. For when only Cthulhu will do. twitter.com/twoscooters/st…
Mandy is the best of us. A dynamic and joyful innovator and evangelist for local journalism. Help Mandy Return Home to Ohio
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Florida schools tell teachers: Hide your books to avoid felony charges - The Washington Post < the governor of Florida will almost certainly be a presidential candidate.
BBC Arabic Radio Airs Final Broadcast After 85 Years - The New York Times < yes, some of the content will continue online. But this is a dramatically scaled back service.
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Elon Musk wants Twitter to become a payments platform, report says mashable.com/article/twitte #media-journalism #feedly < from the FT. An Asian style super app has been widely reported as Musk's goal. Now, we see the foundation being built.
In my newsletter today, there are two hot topics right now - social video and AI. I am not surprised some that some industry vets are expressing scepticism for Pivot to Video 2.0
Ralph Nader’s Latest Targets: News Deserts localnewsinitiative.northwestern.edu/posts/2023/01/ #media-journalism #feedly < well this is an interesting change of focus for the consumer advocate
Mandy is a ray of sun on a cloudy day. Help her last days shine.
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If you know Mandy, you love her. Help support her, if you can. twitter.com/kimfox/status/…
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Quantitative data tells you what people are doing (or thinking). Qualitative data can help explain why people are doing it (or thinking that way).
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The interesting thing about this is that Biden has continued many of the protectionist policies that Trump started on, and indeed escalated quite a few. Something that has still to fully play out. It does feel better to have him as US President though. twitter.com/ChrisMurphyCT/…
It’s early February, and I am already seeing dawn on my morning run.
If Ukraine had not fought back:
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1/ If Russia's full-scale invasion of Ukraine had succeeded in 2022, Ukraine's industries would have been seized and taken over by Russian oligarchs. A leaked document shows that oligarch Konstantin Malofeev intended to create a 'DMZ Concern' from Ukraine's largest plants. 
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In writing the Media Bulletin last week, one of the things that I covered was the paradox of digital media. Digital media makes it easy to publish, but the oversupply of content makes it more difficult to monetise. Subscribe to it here: share.hsforms.com/1WmQ5uiH2TcyNl
Senior EU official calls for a ‘Radio Free Russia’ to help exiled media theguardian.com/world/2023/jan #media-journalism #feedly < an interesting proposition. It's going to take more than media to win this information war.
My canal running route has finally dried out. But you can see why it was underwater most of January. Hardly a dry January!
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The EU “strongly condemns” the Russian Prosecutor General’s decision to designate Meduza as an “undesirable organization.” The move to outlaw Meduza and oust the Sakharov Center “marks a dark day for the Russian civil society,” states the EU press service.
meduza.io/en/news/2023/0
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An interesting look at various tactics for using newsletters to drive subscriptions. It’s all about having clear goals and measuring performance against them.
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One of my favourite articles to write so far, always love hearing from industry experts twitter.com/TheAudiencers/…
Views from near Buda Castle where I had dinner. Oh what a night. @ Buda Castle
Views from near Buda Castle where I had dinner tonight. Oh what a night. @ Budapest, Hungary instagram.com/p/Cn5R_sqtTfe/
Oh the link rot! So painfully true. And audio and video that I carefully edited decades ago no longer has a server or software that will play it.
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Whoever claimed that the "internet is forever" didn't have to go back to the internet of 2009 for a research project only to find that 75% of the links go nowhere now.
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I took the newsletter on the road this week as I was speaking at a Future of Journalism conference. It was an opportunity for me to crystallise my thoughts about the paradoxes of the #attentioneconomy and how media companies can digitally transform.
FT Alphaville closes its Mastodon server and reflects on why running a social media site is a bad idea, including due to reputational, legal, and security risks (Bryce Elder/Financial Times) mediagazer.com/230125/p8#a230 < when to stop doing something is a challenging decision.
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Fox Corp. Withdraws Merger Plans With News Corp. mediapost.com/publications/a < well that didn’t last long
This is across the Danube from my hotel. Ahhh Budapest, you are a beautiful city. @ Danube in Budapest
Tibor Kovács of Ringier Hungary saying at MCC Future of Publishing Conference echoes comments from ’s State of the Digital Publishing Market report - more personalisation driven by AI. And this is in part due to the decentralisation of media.
This is an incredibly important distinction. State broadcasters are beholden to the state. Public broadcasters are accountable to the public.
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Several people, including - shockingly - some BBC presenters, are referring to the BBC as a state broadcaster. It isn't. It's a PUBLIC broadcaster and the difference is real and significant. (Even if some want to pretend it isn't)
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Panel after lunch is about business models - can online media be profitable, and can print survive? Panelists say we're in the midst of digital transformation. The common thread of comments is the rebalancing of ad and reader revenue.
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Oh that is interesting. Google is sunsetting Optimize and Optimize 360. That's too bad. It was a good A/B testing tool which didn't require a lot of effort.
A good point by Ylenia Swierk - ChatGPT won’t do original reporting. Like any technology with respect to media, it changes where journalists, writers and editors add value, would be my point. cc
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At the MCC Future of of Publishing conference in Budapest repping Interesting point from that advertising got in the way of publishers’ relationship with their audiences. With the pivot to subscriptions, this has returned an audience focus, he says.
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It’s been a while since I have been to Skymall U.K. aka Heathrow’s T5. Off to Budapest for a conference. @ Heathrow Terminal 5
Today in the newsletter, for looks at how media companies are adjusting their subscription strategies. helps you design your onboarding programme, and we have a raft of AI developments in media and beyond.
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Russia’s War Breathes Life Into Radio Free Europe/Radio Liberty
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