Jono Alderson

@jonoalderson

Digital strategist. Marketing technologist. Full stack developer. Special Ops . Advisory Committee . CTO . He/Him.

York / London UK
Geregistreerd in mei 2008

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  1. heeft geretweet
    9 uur geleden

    In the world of B2B SEO, not enough people know about SnackNation. They literally hijacked every top of funnel HR and employee engagement term, built a link moat, and used it tell HR folks that buying snacks was the move for engaging employees. Few understand how epic this is.

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  2. 8 uur geleden

    Mwah ha ha. Prepping some D&D, and hadn't realised how much I miss DM'ing. Got some really nasty plotlines in the works :D

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  3. heeft geretweet
    30 jul.

    There is no such thing as "digital PR." It's just "public relations."

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  4. heeft geretweet

    Organic traffic is earnt. Once gained, if you stop deserving it, you lose it. ^^ This is why an SEO's job is never finished. You're constantly competing against people who are trying to improve upon what you've done.

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  5. heeft geretweet

    New: Google's quantum computing team in collaboration with physicists say they have demonstrated a genuine time crystal for the first time. I've been chasing this story for months now; the paper finally dropped yesterday evening. Read all about it:

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  6. heeft geretweet
    29 jul.

    My takeaway from earnings: Facebook will inevitably become the most important company in the lives of most people on Earth for the next 20-30 years. I don't see any credible, extant mechanism that can constrain its growth (1/X)

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  7. heeft geretweet
    29 jul.

    In new Chromium 92, PWAs can register themselves as handlers of custom URL protocols/ schemes using their installation manifest, making them all the more appy.

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  8. heeft geretweet
    29 jul.

    The evolution of my DTOs throughout PHP history: 7.3 - 7.4 - 8.0 - 8.1 👌

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  9. heeft geretweet
    28 jul.

    these captchas are getting downright philosophical

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  10. heeft geretweet
    28 jul.

    Dear every web site, I am not blocking your ads. I am blocking your trackers. It's deeply distressing that you can't tell the difference, and that's part of why I'm doing it.

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  11. heeft geretweet
    28 jul.

    I've been meaning to share something we're been playing around with . I'm really excited about it and I'd love it if it gives other people some ideas. We've been grouping thousands of keywords, using "physics", to understand keyword universes.

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  12. heeft geretweet
    28 jul.

    The is excited about using 's new "Crawler Hints" service. We expect it will help us do a better job of archiving more of the public Web. Thank you Cloudflare for your innovative efforts to help make the Web more reliable.

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  13. heeft geretweet
    29 jul.

    Humans helping humans. Let us not allow politics to dehumanise or place blame or rhetoric about the human connection, the desire to survive, and save lives

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  14. heeft geretweet
    29 jul.

    The marketing industry needs to drop the term "performance marketing." It is insulting to everyone who does not work in direct response. Every marcom campaign is meant to perform in one way or another.

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  15. heeft geretweet
    29 jul.

    Personal News! Tomorrow is my last day at ! It's been a wild couple of years, with some wins and some frustrations, all against the backdrop of a pandemic. I've met some great people, and am proud to have been a steward of this brand through an interesting period.

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  16. heeft geretweet
    29 jul.

    "If you rescue drowning people out of the sea it will just encourage them to try to come to this country" is a level of psychopathy I thought only existed in 80s cartoon villains but Normal Island strikes again I guess.

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  17. heeft geretweet
    29 jul.

    Getting the impression that the very idea of generating HTML server-side at runtime is alien to a sizable portion of web developers these days It's either static files generated at build time or HTML created exclusively by JavaScript on the client Maybe we need a catchy acronym

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  18. heeft geretweet
    29 jul.

    Would you have used AMP if there was no advantage in serp/discover/gnews?

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  19. heeft geretweet
    29 jul.

    This is interesting on multiple levels. Using XML sitemaps to feed crawlers a personalised list of changed URLs sounds great in theory, but in practice sitemaps are not treated as gospel by crawlers. Plus the <priority> attribute is noisy and mostly ignored.

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  20. heeft geretweet
    29 jul.

    Google announces new bug bounty platform via &

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