Sorry man but a woman wearing makeup isn't an invitation to fuck. Maybe men should stop being so superficial and seeing women as purely objects. How about Looking past the make up, you'll find a real actual live human being. Women have every right to turn down any man.
No, it's biologically based. In nature, it's reversed: the male is more colorful, as in the case of birds, in order to sexually attract females. The signs they use are called "sign stimuli." A supernormal sign stimuli uses human culture to manipulate nature.