what are you doing to prepare?
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What McLuhan said: Escape into UNDERSTANDING.
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I’ve heard so many good things about him but never read. Do you have a recommendation for a starting point to his work?
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Yes, read "The Medium is the Massage" first; then the collection of his public talks called "Understanding Me," where he is informal, chatty and easy to grasp; then tackle "Understanding Media," his masterpiece.
End of conversation
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I agree.
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