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johnbattelle's profile
John Battelle
John Battelle
John Battelle
Verified account
@johnbattelle

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John BattelleVerified account

@johnbattelle

A Founder of NewCo, sovrn, Federated Media, Web 2 Summit, Industry Standard, Wired; investor & writer on Media, Tech, Culture, Business. Producer, Shift Forum

New York, NY by way of Marin. California in my blood. NY in my brain.
battellemedia.com
Joined April 2008

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    John Battelle‏Verified account @johnbattelle 14 Nov 2014

    Mozilla Finally Releases Its Browser Ad Product, Hints At Programmatic In 2015 - http://www.adexchanger.com/online-advertising/mozilla-finally-releases-its-browser-ad-product-hints-at-programmatic-in-2015/ …

    8:57 AM - 14 Nov 2014
    • 3 Retweets
    • 4 Likes
    • Emil Sotirov Brian Marks Chris Tacy Darren Herman Arnout Hellemans
    1 reply 3 retweets 4 likes
      1. New conversation
      1. Emil Sotirov‏ @sotirov 14 Nov 2014
        Replying to @johnbattelle

        @johnbattelle Next step - end users selling their screen "real estate" directly to advertisers (I've thought/talked about this since ~2007).

        1 reply 0 retweets 0 likes
      2. Emil Sotirov‏ @sotirov 15 Nov 2014
        Replying to @sotirov

        @johnbattelle here's the link I couldn't find yesterday - http://sotirov.com/2011/01/10/personal-media-personal-control-over-ad-revenue/ …

        0 replies 0 retweets 0 likes
        3. End of conversation

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