Jessica Airey

@jessicaairey

Storyteller // Digital marketing + PR strategist // Dir. of Membership // Alumna // Multilingual // Culture Explorer // Advocate // †

San Francisco, CA
Joined November 2010

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  1. Pinned Tweet
    21 Dec 2015

    "Since relationships trade in the currency of trust, a reputation is a very precious asset." - Jon Bloom

  2. Retweeted
    Apr 8

    One Client VS Many panel with from Clorox Company and Evynn McFalls from

  3. Mar 14
  4. Mar 14

    Feel like starting the day with a good cry? Want to believe in love again?

  5. Retweeted
    Feb 17

    Quit waiting for a plan; just go love everybody.

  6. Feb 17

    Some of my favorite secret spots made this list...The 28 Most Beautiful Places in California You Didn't Know Existed

  7. Retweeted
    Feb 13

    "An opening line should invite the reader to begin the story. It should say: Listen. Come in here. You want to know about this"-Stephen King

  8. Feb 9

    Wish we'd had this when i was in high school...

  9. Retweeted
    Feb 8

    Good morning. The rough mornings allow you to appreciate the good ones; Wherever you are is fleeting and to be savored.

  10. Feb 7
  11. Feb 2

    Business questions -> operational answers. More important: brands need to answer the HUMAN questions.

  12. Feb 2

    Ultimately, companies have to stick to their values - you're always going to alienate someone. - Do the right thing.

  13. Feb 2

    When you're a brand manager, "shocking" seems to work but people are actually dying for clarity and intelligence. -

  14. Feb 2

    Marketers need to think like journalists...so, basically they need to become public relations professionals? Crazy concept. 🤓

  15. Retweeted
    Feb 2

    "Don't think campaign, think lifetime value"

  16. Feb 2

    "60% of people would rather lose their wallet than their phone." - - Oh, yeah, anyone else agree? 🙋🏻

  17. Feb 2

    It's not enough to have a digital or logistical approach to mar comm - you must create a holistic story w/ a clear vision.

  18. Feb 2

    Brands are no longer just competing against each other, but against the overwhelming amount of stimuli consumers face every day.

  19. Feb 2

    Communicate with content born from culture and context. You have to connect with consumers their way.

  20. Retweeted
    Feb 2

    "Millennials primarily communicate via their cameras, not text." - of

  21. Feb 2

    Snap is not a social media company, it's an internet connected camera company. -

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