Good stuff from @jessesingal on whether big-money sports sponsorships are actually worth it: http://nymag.com/scienceofus/2015/05/when-big-companies-sponsor-stuff-does-it-work.html …
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@jessesingal No I'm just running low on toothpaste, and this was a helpful reminder.Thanks. Twitter will use this to make your timeline better. UndoUndo
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