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It's far less about a loan (buying crypto on credit is madness) and more about convenience. Entering your numbers into the site is a lot easier and more familiar than a bank transfer. The tx fees make it impractical, unfortunately.
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Even if you are paying off your full balance at the end of every month and not incurring interest charges, the fees for buying crypto with a credit card can be 5-10%. If you're buying in small quantities, this is potentially still better than the cost of a bank transfer though.