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    1. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
      • Report Tweet

      Twitter is funding a small independent team of up to five open source architects, engineers, and designers to develop an open and decentralized standard for social media. The goal is for Twitter to ultimately be a client of this standard. 🧵

      2,166 replies 14,716 retweets 52,017 likes
      Show this thread
    2. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
      • Report Tweet

      twitter was so open early on that many saw its potential to be a decentralized internet standard, like SMTP (email protocol). For a variety of reasons, all reasonable at the time, we took a different path and increasingly centralized Twitter. But a lot’s changed over the years…

      60 replies 566 retweets 3,802 likes
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    3. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
      • Report Tweet

      First, we’re facing entirely new challenges centralized solutions are struggling to meet. For instance, centralized enforcement of global policy to address abuse and misleading information is unlikely to scale over the long-term without placing far too much burden on people.

      51 replies 436 retweets 3,095 likes
      Show this thread
      jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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      Second, the value of social media is shifting away from content hosting and removal, and towards recommendation algorithms directing one’s attention. Unfortunately, these algorithms are typically proprietary, and one can’t choose or build alternatives. Yet.

      6:13 AM - 11 Dec 2019
      • 489 Retweets
      • 3,517 Likes
      • Nick Johnson The Computer Guy Stephen Russell Vinayak Tantia Feras AK2=theAquisitionKnowledge2=GrandNegasAKarriemKhan Shane Stevens We are iamwwy
      56 replies 489 retweets 3,517 likes
        1. New conversation
        2. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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          Third, existing social media incentives frequently lead to attention being focused on content and conversation that sparks controversy and outrage, rather than conversation which informs and promotes health.

          69 replies 770 retweets 4,898 likes
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        3. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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          Finally, new technologies have emerged to make a decentralized approach more viable. Blockchain points to a series of decentralized solutions for open and durable hosting, governance, and even monetization. Much work to be done, but the fundamentals are there.

          68 replies 630 retweets 3,304 likes
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        4. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
          • Report Tweet

          Some of these issues were emphasized by @stephen_wolfram in a blog post following his Senate hearing titled “Optimizing for Engagement: Understanding the Use of Persuasive Technology on Internet Platforms”. https://writings.stephenwolfram.com/2019/06/testifying-at-the-senate-about-a-i-selected-content-on-the-internet/ …

          20 replies 414 retweets 2,656 likes
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        5. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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          Recently we came across @mmasnick’s article “Protocols, Not Platforms” which captures a number of the challenges and solutions. But more importantly, it reminded us of a credible path forward: hire folks to develop a standard in the open.https://knightcolumbia.org/content/protocols-not-platforms-a-technological-approach-to-free-speech …

          29 replies 493 retweets 2,855 likes
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        6. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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          Square is doing exactly this for bitcoin with @SqCrypto. For social media, we’d like this team to either find an existing decentralized standard they can help move forward, or failing that, create one from scratch. That’s the only direction we at Twitter, Inc. will provide.

          59 replies 346 retweets 2,357 likes
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        7. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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          Why is this good for Twitter? It will allow us to access and contribute to a much larger corpus of public conversation, focus our efforts on building open recommendation algorithms which promote healthy conversation, and will force us to be far more innovative than in the past.

          87 replies 300 retweets 2,347 likes
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        8. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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          There are MANY challenges to make this work that Twitter would feel right becoming a client of this standard. Which is why the work must be done transparently in the open, not owned by any single private corporation, furthering the open & decentralized principles of the internet.

          24 replies 281 retweets 2,206 likes
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        9. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
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          We’d expect this team not only to develop a decentralized standard for social media, but to also build open community around it, inclusive of companies & organizations, researchers, civil society leaders, all who are thinking deeply about the consequences, positive and negative.

          36 replies 275 retweets 1,875 likes
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        10. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
          • Report Tweet

          This isn’t going to happen overnight. It will take many years to develop a sound, scalable, and usable decentralized standard for social media that paves the path to solving the challenges listed above. Our commitment is to fund this work to that point and beyond.

          54 replies 275 retweets 2,137 likes
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        11. jack  🌍 🌏 🌎‏Verified account @jack 11 Dec 2019
          • Report Tweet

          We’re calling this team @bluesky. Our CTO @ParagA will be running point to find a lead, who will then hire and direct the rest of the team. Please follow or DM @bluesky if you’re interested in learning more or joining! 🌐💬💙

          265 replies 448 retweets 2,793 likes
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        12. End of conversation

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