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my fav thing about ~silicon valley culture~ is the complete lack of irony w/which ppl embrace “design thinking” as some kind of magical & non obvious methodology like yes.......i too have taken the needs of my users into consideration......empathy is indeed a thing that exists
putting the “IDEO” in “weird cultlike ideology that somehow nobody else has come up with? really?”
Design thinking isn’t just empathy - It’s also user research, customer interviews, ethnographies, getting to the core of the problem to be solved. Ideally involves experts from specific fields that you’re solving for. Market analysis etc...
Lul, architects have been using this approach for a thousand years
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