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Younger audiences are retreating from several social platforms. I wrote a piece for @HarvardBiz on where I think they're going instead: to more intimate online destinations I call digital campfires (and the brands that are all over this trend)https://bit.ly/3bcXbFF
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I like this take on communities going either niche or friends. And the next step if going both by helping folks bond along their interests. It is fun to watch how different startups solve the bonding. Some throw in a problem and tools to solve it together. Some limit /1
... Some limit the community in tools available to only those that facilitate bonding (i.e. voice only communities like Clubhouse)
Then it's fun to watch @Snapchat experimenting a lot with gamification mechanics to help people bond.
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I personally find the most fun in voice-first communities. I think it may bring a lot of innovation on top of Asia-style async voice messages and our remote-first
@zoom_us -anxious reality. /3 endMerci. Twitter en tiendra compte pour améliorer votre fil. SupprimerSupprimer
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Le chargement semble prendre du temps.
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