A3: Feedback, analytics, competition, and demographics are all factors that can impact a brands decision to shift their strategy #HootChat
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Q3: Meeting their audience where they are.
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A3: They may notice the customers are not responding well to the current strategy.
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Striving to grow and achieve goals they set for themselves whether it be sales or social media analytics.
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Consumer needs adjust all the time so a company should constantly be trying to meet them
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A3. Changes to social media platforms, the introduction of new social media platforms, customers switching to private messenger platforms rather than public social platforms I.e. using WhatsApp or fb messenger rather than Facebook
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A3: Several things come to mind: social platforms/website CMS dying out, geo-targeting becoming more important, recognizing that marketing is a marathon and not a sprint, wanting to funnel people specifically, focusing on mobile, or simply trying to broaden your reach.
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a3 the audience, the acknowledge that they're not reaching out for the audience (could it be the content? or the tone of voice?) + not having good, acceptable results towards the investment
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A3) as per their competitors, they have to change their strategies time by time.
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Not enough consumer attraction can cause a shift in the brand. There can be many reasons why it can be competition, ratings, not enough engagement, and a shift in the trends people are on right now. companies like to stay in and "fresh"!
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competition
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To get more followers
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