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1/x - Cloud gaming is likely the most anticipated, but most misunderstood platform shift. It has been 'breaking through' since the late 2000's, with promises of AAA games streamed to any device, lowering HW bar and increasing access. But cloud gaming still hasn't taken off.
2/x - Not even Google Stadia, with a €100 device, significant marketing budget and (relatively) broad set of AAA content, has shown any significant uptake. In fact, any AAA game on Stadia is most likely a worse experience than on console / PC, so it's not a relevant option yet.
3/x - The problem with cloud gaming? No-one has yet built games that unlock new game experiences made possible by the new platform. So far, everything on cloud gaming platforms are ports from the console / PC world.
4/x - Most importantly, the cloud gaming opportunity is misunderstood among most. Yes, more concurrent players, bigger and more realistic worlds, all playable on low-end devices, is cool. But, it doesn't change gaming at its core.
5/x - What is the interesting bit? How game experiences could change when all players access a single game instance on one server. What this enables can essentially be synthesized into two big opportunities. Games becoming: a) instantly social, with b) unbounded interactivity
6/x - Instantly social: joining a live session is as easy as clicking a link. You could join and appear next to your friends in an instant. No downloads, no invite codes and no searching for servers - just click a link, and you're in, next to your friends, no matter your device.
7/x - Unbounded interactivity: with games running on a single server, the opportunities to have lots of players interact with that world in realtime are endless. Fortnite servers are max 100 players. Technical requirements to allow this is significant and scales^2 with user count
8/x - Unbounded interactivity, cont'd: What if you could allow thousands (10k, 100k+?) of participants to interact with a virtual world at the same time? This could allow for totally new gaming experiences.
9/x - Imagine playing or watching something like a virtual Hunger Games, but where certain viewers decide what weapons the Tributes get and when. Others change the weather, and a third group controls hazards. That could become a pretty cool and interactive game show to watch.
10/x - Opportunities are endless, but before we have seen cloud-native games leverage some of these dynamics, cloud gaming will likely continue to be a largely misunderstood disappointment. Until then, dream on Game Devs!
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