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#SMC2018: Join us at 2pm in Beach for@jeffreywjordan's practical tips on improving your impact with segmentation.#socmar#peercrowdspic.twitter.com/bv8tSCSMJV
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Join
#PNATL’s@shellyspoeth &@markavera tomorrow@SMC_2018 to hear about digital content strategy & measuring online#behaviorchange through the lens of#socmar#purpose. Follow along with#SMC2018!pic.twitter.com/dWdmMDjgHr
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Upstream-minded
#socialmarketing is a shift: It looks at more than one issue at a time to build long-term, sustainable system change. -Francois Lagarde#SMC2018#socmar -
Our next discussion will be about getting the "upstream" into the "mainstream"! What are the ways that you include the upstream into your
#socmar plans?#SMC2018pic.twitter.com/BigQZNtm2s
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#Socmar knows people aren’t aware of social influence.#psychology is important, current#behaviour is the biggest predictor#SMC2018pic.twitter.com/ACls4YHRUv
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Looking for cases to help your
#behaviorchange#socmar planning? Help is here.#SMC2018pic.twitter.com/1HyD3DObEt
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Segment psychographics, not demographics
@jeffreywjordan@SMC_2018#socmar#SMC2018 -
Diversity is more than skin color. It's also about culture, values, beliefs and norms
#SMC2018#socmar#behaviorchange#peercrowdspic.twitter.com/iQah2aGIO8
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As marketers we make promises. Promises can challenge norms which can change behavior.
#SMC2018#socmar#behaviorchange#burdenofchangepic.twitter.com/3cmIZERplt
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@jeffreywjordan is always so energetic about#socmar listening to his keynote @#SMC2018 talking about psychological burdenspic.twitter.com/EREczXMSnW
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Changing behavior is a burden! (Yep!)
#SMC2018#socmar pic.twitter.com/6Jc8hCpfIe
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Dr. Ashani Johnson-Turbes laying a foundation for engagement on evaluation @
#SMC2018#socmar pic.twitter.com/qKn9OYKkER
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Excited to be at this conference once again. Come see
@ForsMarshGroup poster and my panel presi with#socmar friends tomorrow!#SMC2018 -
Our main conference is finally here! Welcome to Sheraton Sand Key Resort! Follow us for updates 15 minutes before each speaker, and don't forget to share your thoughts with
#SMC2018!#socmar@SMC_2018pic.twitter.com/8pxiRJ7t2y
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Early bird catches the worm. Two more days to secure your early bird tickets (until 30 June 2018) to
#changeconf2018@Griffith_Uni. More: http://www.griffith.edu.au/change-2018 Partnered w/@mktgforchange@AASM_Aus@EssenceComms@georgezd#behaviourchange#socmar#socent#social#Changepic.twitter.com/szTclRLWZy
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