Zoekresultaten
  1. 21 jul.

    A4. Yes! People are impatient. They stop watching mere seconds into most videos - but they still want the content, so they switch to reading whatever’s around the video. Videos should *support* (not replace) blog content, articles and “meaty” tutorials.

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  2. 21 jul.
    Als antwoord op

    A4: Two places text content thrives are, Instagram stories and TikTok. Captions, subtitles, polls, etc. are used to explain the visuals which help to enrich the content of those platforms IMO. The viewing times go up as well, I'm sure!

  3. 21 jul.
    Als antwoord op

    A3) Repurpose your content to as many mediums as you can (if it's viable, of course). I'm talking about transferring a blog post into an infographic, video, podcast episode, webinar - anything to branch out your content types and gain more traction.

  4. 21 jul.

    A2. Our flow: short teaser video → written content → embed longer video tutorial w/ transcript. So the core is written, but it’s supported like crazy with short + long videos. The balance exists for the user, not us -- some ppl prefer video, others like to read.

  5. 21 jul.

    A5. To scale video: 1) Make it fast on your phone with a good mic + natural light. 2) Ask customers to send you Loom videos (many will!). 3) Repurpose! Get a video editor to chop a long video into short ones and turn short ones into bigger montages / collections.

  6. 21 jul.

    A6 | I think there is still room for copywriting in the future. Video will definitely become the new normal for content rollout - but there will still be a need for written materials to distribute and share info with consumers

  7. 21 jul.

    yes, video content is powerful & essential for all brands' marketing strategies

  8. 21 jul.

    How to balance words in your visual content & videos

  9. 21 jul.

    Q6 Recap. Copywriting in a video world - what’s next?

  10. 21 jul.

    Q4 Recap. Content can (and should) vary between the different platforms. Where’s why & how.

  11. 21 jul.

    I was late to the party today but will definitely be checking out the question recaps.

  12. 21 jul.

    A1 Video fits in as a marketing strategy that adds a unique element to HTML screens. It can show people answers to questions such as "can you crush a diamond with a Hydraulic Press.; and actually show people the answer to such a question.

  13. 21 jul.

    Q5 Recap. Here are a variety of ways to scale your video content creation.

  14. 21 jul.

    Q5. Name three ways to scale video content production.

  15. 21 jul.

    Q3 Recap. Test these tips to grab more attention for your content.

  16. 21 jul.
    Als antwoord op

    A4) Reddit is very text heavy and LinkedIn is becoming more video heavy (in my opinion). I think the best practice for any channel is to have a look at content in your niche and look out for what gets the most engagement. If it ain't broke, don't fix it.

  17. 21 jul.

    Q4. Are there different channels and platforms where text content performs better than video content and vice versa? What are the best practices for those channels?

  18. 21 jul.
    Als antwoord op

    A1. If content teaches OR entertains, video should be **all over** your CM strategy. We use video to support written content - like a video tutorial embedded in a how-to article. And we do short “recap” videos for long social posts, esp on LI.

  19. 21 jul.

    Time to get loud! Our topic today is Copywriting in a Video World with our special guest this week, Jo from !

  20. 18 uur geleden

    Happy Monday, chatters. This week's chat is futuristic & fantastic. Not only will we be joined by the phenomenal but we'll be furiously feasting on Features ... SERP Features that is! Join the fun-versation Wed, July 28th at 11 am EST.

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