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Hey
#SocMarBU! Found this helpful visual from@Hurree_me on understanding the differences between#demographics and#psychographics!pic.twitter.com/54Ow5LAI2F
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Rates of C-sections have increased globally, many not required, which pose unnecessary risks to mom and baby.
@cmqcc created a campaign to provide information to women about the overuse of C-sections. Check out this video -> https://www.youtube.com/watch?v=y1LflHl7sTM&feature=youtu.be …#SocMarBU#maternity -
Rabies is fatal, it's a misconception that the vaccine is a cure, once a person shows symptoms the illness is invariably fatal. Ontario reports the highest rabies #'s in Canada, vaccinate your pets and protect yourself!
#SocMarBu@CurveLakeFN https://www.curvelakefirstnation.ca/2019/08/08/2019-rabies-awareness/ … -
Food allergies are the real deal, often not believed or misunderstood -
#kidswithfoodallergies#SocMarBU Food Allergy Awareness Week Twitter Cover https://community.kidswithfoodallergies.org/clip/food-allergy-awareness-week-twitter-cover … -
We used this model alot in smoking cessation - the Stages of Change. Relapse is definitely apart of quitting smoking and I love that this model recognizes it and accepts it as a normal part of the process
#SocMarBU#StagesOfChangepic.twitter.com/5wopQhlL9i
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In my hometown Sudbury ON,
@PublicHealthSD decided to launch a campaign called#ThosePeopleAreUs to reduce the stigma surrounding opioid addiction. Do you think the series of 30s videos could be impactful enough to shift our judgements on OD?#SocMarBU https://youtu.be/ETpy0mO0qyc pic.twitter.com/a5gPYnPfO0
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Great campaign, so important! I find all things maternity related to be really fascinating, especially C-section births and the behavioural insights surrounding choosing to have an elective C-section. I think there's generally a lack of discussion and awareness about it
#SocMarBU -
Activate is a collaborative initiative between Interac and
@HeartandStroke to help people reduce their blood pressure by providing support via access to professionals and even a 2 month YMCA membership! Check it out -> https://www.heartandstroke.ca/activate/how-it-works …#SocMarBU#HeartMonth
pic.twitter.com/qCsdSf4gvs
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Personally I feel that the toolkit would be more effective if coping strategies were offered, rather than just raising awareness on
#mentalhealth. I find many campaigns focus solely on raising awareness but not enough of them offer actions such as strategies to cope.#SocMarBU -
Do you think California conducted a community readiness assessment when implementing law "AB 485" banning sale of non rescue

in pet stores? Is Ontario ready for such a law? #SocMarBU#RescueDogshttps://www.nytimes.com/2019/01/02/us/california-pet-store-rescue-law.html … -
Considering 50% pregnancies
are unplanned, how do you get 
to take prenatal vitamins BEFORE getting pregnant? I think the #healthbeliefmodel would help best inform a#socmar strategy. Do you agree?#SocMarBU pic.twitter.com/BhRnPymq21 -
Question out of curiosity... what if a segment of the population "rejected information from authority"? How do you think would be a good way to reach this segment? Anyone from
#SocMarBU have thoughts? -
Clever campaign by
@MumbaiPolice uses a smack approach to cut down on honking. Honk at a red light
= your wait just went up 90 seconds
Check it out! Thoughts on using a punitive approach? #SocMarBU#HonkResponsibly#NoisePollution http://ow.ly/9hTl50yeJHu pic.twitter.com/1Up3BYtqcP
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Evaluation of public health programs is important to ensure we’re “getting it right”. Without evaluation, we would never know what worked, what didn’t work and what needs to change!
#SocMarBU https://www.cdc.gov/eval/framework/index.htm … -
Hug, nudge, smack or shove? Research shows that "nudging" is a cost-effective, unobtrusive way to present health-related choices to a target audience.
#SocMarBu students, what do you think is the most effective in influencing behaviour change? https://www.thriveagency.uk/insight/give-them-a-nudge-influencing-behaviour-change/ … -
Carseat use
is the behaviour driven mostly by societal norms & fear of penalty?
Can this explain why expats living in countries that lack carseat laws feel its ok not to use them? If it were value driven, they would continue to use them regardless?#SocMarBU#injurypreventionpic.twitter.com/bmktnsy5as -
To honour
#WorldCancerDay
I'm sharing a real eye-catching video targeting the "under 40" crowd to spread awareness of the importance of self-exams & screening. https://www.youtube.com/watch?v=VsyE2rCW71o … @cancersociety#SocMarBu What is used to segment this audience? -
Take a look at
@MDAndersonNews 's vaping campaign. You can clearly see that it aims to teach parents how to talk to their child/teen about the dangers of vaping. It teaches them how to be anti-vaping champions in their own environment!#SocMarBU#TeenVapinghttps://www.youtube.com/watch?v=6JCAyb3lDTo … -
Tomorrow is
#WorldCancerDay
. This awareness campaign takes an upstream approach indicating the various SDOH that impact our lives. It utilizes true emotion and motivates viewers to continue to strive for progress. What are your thoughts? #SocMarBU@SU2C https://youtu.be/9MsMXR-gqbc -
Check out this Public Health themed valentine that was shared by
@CKPublicHealth today! Its targeted audience is very clear, & it uses a unique approach to get their attention. It also allows for sexual health champions to easily share it to their friends#SocMarBU#SexualHealth pic.twitter.com/bmkYOzJYL6
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