it's not a big market, but exotic animal vets are pretty expensive. there might be money to be made. seems like easy problem
exotic vets have to take care of 30 very different species, and it's hard to find one that specializes in eg turtles. startup people, fix it
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a vet could be an expert at birds, ferrets, rabbits, but bad at turtles. consumers should know this before paying them a lot
End of conversation
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