Aside from this, there just aren't enough doctors and scientists who are interested enough in and good enough at social media to execute this strategy, at least not compared to the armies of cranks, trolls, and bots spreading the misinformation.
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This model is why so many doctors jump into social media, full of enthusiasm to counter medical misinformation, like what antivaxers spread. Then they find out that it's a deluge, a flood, and unending and overwhelming stream, and they give up.
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If only there were a group, a movement, that already exists, that has been thinking about medical misinformation and pseudoscience for decades to consult. If only...
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Replying to @gorskon
They also fail to understand that the antivaxers don't see doctors as "legitimate" sources of information but rather a part of a corrupted profession that they are correcting through their "research." Logical arguments aren't persuasive to such a belief system.
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Replying to @ArchyToothless @gorskon
What about vaccine hesitant? I would also challenge traditional concepts and views of the medical community by looking at the medical influencers on Instagram and how it can be harnessed in a positive way.
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Replying to @AustinChiangMD @ArchyToothless
Dealing with the vaccine-hesitant is very different from dealing with antivaxers. Antivaxers are almost impossible to reach or persuade. I don't bother, because it's a waste of time. They generally only change after a "Paul on the road to Damascus" moment.
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Instead, I target the fence sitters, the ones who might be influenced by antivaxers. Those include the vaccine hesitant. As for where antivax influence is strongest, it's almost certainly Facebook, not Instagram.
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Replying to @gorskon @ArchyToothless
I like this focus on vaccine fence sitters. I think it depends on how you interpret Facebook vs Instagram user demographic and influencer phenomenon on this population.
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Replying to @AustinChiangMD @ArchyToothless
A lot less is known about antivaxers on Instagram than Facebook. We have several studies like this one suggesting aspects of FB antivaccine groups and propaganda.https://respectfulinsolence.com/2018/01/05/antivaccine-movement-facebook/ …
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We also know that antivaxers are very good at gaming
@facebook abuse detection algorithms to weaponize them against pro-vaccine advocates.https://respectfulinsolence.com/2016/04/01/an-antivaccine-activists-explains-how-she-uses-facebook-reporting-algorithms-to-harass-and-silence-pro-science-bloggers/ …1 reply 1 retweet 4 likes
We also know that antivaxers are very good at using secret groups on Facebook to organize campaigns of harassment against pro/vaccine doctors, including posting fake negative reviews.https://respectfulinsolence.com/2019/03/20/harassment-doctors-grieving-mother/ …
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Replying to @gorskon @AustinChiangMD and
There are efforts to help, but doctors who want to combat misinformation on suicidal media should know that if they become effective enough they WILL be targeted for harassment. Our efforts to help are inadequate.https://respectfulinsolence.com/2019/03/22/chad-hermann-todd-wolynn/ …
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Replying to @gorskon @AustinChiangMD and
So, I have to ask: Do you know what you're asking when you ask to recruit an army of healthcare professionals on social media? If you are effective, you WILL be harassed, particularly if you're a woman. (Antivaxers tend toward misogyny, fire instance.)
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