body { -ms-overflow-style: scrollbar; overflow-y: scroll; overscroll-behavior-y: none; } .errorContainer { background-color: #FFF; color: #0F1419; max-width: 600px; margin: 0 auto; padding: 10%; font-family: Helvetica, sans-serif; font-size: 16px; } .errorButton { margin: 3em 0; } .errorButton a { background: #1DA1F2; border-radius: 2.5em; color: white; padding: 1em 2em; text-decoration: none; } .errorButton a:hover, .errorButton a:focus { background: rgb(26, 145, 218); } .errorFooter { color: #657786; font-size: 80%; line-height: 1.5; padding: 1em 0; } .errorFooter a, .errorFooter a:visited { color: #657786; text-decoration: none; padding-right: 1em; } .errorFooter a:hover, .errorFooter a:active { text-decoration: underline; } #placeholder, #react-root { display: none !important; } body { background-color: #FFF !important; }

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Via

on SOTR: Yet another reason to NOT redirect all 404s to a homepage or category page. 404s & 410s do NOT waste crawl budget, but Soft 404s DO waste crawl budget. If you have a large-scale site, choose wisely when deciding when to redirect: glennga.be/3pMBNQ1

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: As Gary explains, "With soft 404s, you aren't adding anything to the index AND you're wasting crawl budget." Me: Again, 404s are not a sign of low quality & can be good. Don't blindly redirect 404s elsewhere unless it makes sense: glennga.be/3pMBNQ1

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12:16 PM · Aug 26, 2022

@GregBernhardt4

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If you fear the legit 404, it's because your 404 page sucks.

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@GregBernhardt4

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Right, 404s can be totally fine (& good)... If you have an updated version of content, or something super-relevant, totally fine to redirect. But blindly redirecting all 404s elsewhere is NOT what site owners should be doing. Good timing considering my tweet the other day :)

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