Square Enix - reported Yen6.5bn loss for HD Games driven by Marvel Avengers, would not say how many sold but that volumes were 60% of plan. Implies game cost over $100m to make but only sold 3m or so. Ouch
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Marvel Avengers- it looks like the total cost of the game is closer to $170m-$190m given they only expenses 70% of cost in the qtr plus marketing costs. Why someone didn’t say stop post the multiplayer beta will remain a mystery . Square are adamant they can make a recovery ....
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Consumers are getting more & more aware of what they’re buying.
The days of meh license games selling crazy amounts cuz of just seeing it at a store or ads is diminishing. Ppl see the memes, bad reviews, lack of polish & have so many other Games As A Service to go to💀
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I’ll bet the lack of likenesses and VA from the original cast hurt. Given the exorbitant costs that would entail, that would make for a difficult needle to thread.
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It looks like that Sony money for Spiderman exclusivity wasn't worth it.
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I see they’ve gone back to expecting absurd numbers from their western titles like they did with Tomb Raider but never seem to be saddle titles like Kingdom Hearts with even though they stay in development for a decade in some cases.
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