at some point the tweet becomes so big that it doesn't even feel like it's my tweet anymore. It doesn't even feel like a tweet that I wrote. It feels more like a tweet that I discovered, released into the ether, adrift in a sea of takes.https://twitter.com/ryxcommar/status/1193224897226518535 …
The real mindfuck is when you get so sick of it and the associated interactions that you consider deleting it just to make it stop. Engagement satisfaction is u-shaped.