2/ It's easy to look at that process and think, "what absolute bullshit." And, it is. Spend time in any tech entrepreneurship community, and you'll quickly discover that most of them want a fuckload of money – "changing the world" is a very very subordinated goal.
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3/ But, if you think about it for a little more time, the pretense is pretty revealing. Again, it's not just marketing. It's a real and cultivated albeit deluded belief. Why?
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4/ Because everyone spends an incredible amount of cognitive energy trying to reconcile the premise that, society values people trying to "make a difference" with the obvious observation that, it really doesn't.
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5/ Financial capital pays the bills and buys the yachts. Social capital gets you likes on twitter.
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6/ (This isn't aimed at anyone in particular. But since I'll start building something I'd like to spend many years on soon, I'm hoping to vaccinate myself a bit.)
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