UK news company halves the number of podcasts it produces ends up with double the downloads and triple the ad revenue. "It’s better to have 10 shows with 100,000 listens per episode rather than 40 shows with 10,000.” https://digiday.com/media/news-uk-halved-number-podcasts-produces/ …
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I'm shocked, shocked that that worked....
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Will never catch on.
End of conversation
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