Given that the @NHL doesn't really give a shit about the morality of players using slurs so much as they care about the bad PR it now causes, please consider: every time it happens, a sizeable portion of the fanbase chooses to spend their money elsewhere.
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It's what happens now - what happens *next* - that matters most, and this is the part where the
@NHL falls down. Inconsistent penalties and token gestures don't matter for shit if there's no demonstrable sign that the players responsible, and the culture around them, is changing.Show this threadThanks. Twitter will use this to make your timeline better. UndoUndo
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