Magika
The power of branding, PR, and narratives, is truly a fascinating thing. Technical people are in no way less vulnerable to them
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Highly recommend studying Edward Bernays...fundamentally all modern comms techniques are based on his ideas.
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Also Cialdini's work on influence has a special place in the internet because of how "internet marketers" adopted it as a playbook.
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yes but sometimes it's ok. For example, deep learning.
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Like many physical scientists rebranding themselves as 'data scientists' when they've really been working on similar problems for years.
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this was my main takeaway from
#GTC17Thanks. Twitter will use this to make your timeline better. UndoUndo
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