Merely having a large network of human-looking bots liking posts can allow you to steer public opinion entirely through pos. reinforcement.
Theory: political bots are effective bc by liking/RTing human posts they provide a feeling of social validation. It's Pavlovian conditioning
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that's the whole principle of the russian trolls and sady, the french fachosphère too
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In China they probably still don't use bots, but people to distract/pacify online discussions: http://gking.harvard.edu/50c
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I sometimes do a Turing-like Test on twitter to find out whether an account is bot or human. Many humans fail in this :)
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