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A simple example would be counters in Japanese. In European languages, a counter is just a number, so you would say, "three birds, three peanuts, three sheets of paper, three pens, three cars". In Japanese, a counter conveys not just quantity but also various object properties
So you would say, sanba (birds and bunnies), sanko (generic small thing), sanmai (flat thing), sanbon (cylindrical thing), sandai (large vehicle), etc. In fact there are more distinct counters than I can count. It takes a long time to get used to these distinctions
There's even a counter specifically for chopsticks. Even though they're cylindrical objects, chopsticks are their own semantic category within cylinder-like things
Also birds and bunnies are a distinct category within animals, so while there's an animal counter, birds and bunnies have their own specific counter. Bunnies are a type of bird 
What would be the rationale behind this? Surely there is no significance in the actual nature of these objects that would influence how one thinks of their numerosity.
Languages don't have "rationales". What is the "rationale" for English having different nouns for "cow" and "beef"? For Spanish assigning gender to inanimate objects?
Isn't that kind of an arbitrary artifact of tokenization? If there was a space in between "san" and the rest, you'd say that "ka" means "small thing" and "bon" means cylindrical thing, and it's a curiosity of Japanese that you always have to count in categories.
Many languages have count words, incl English! A pair of glasses/pants/chopsticks, a drop of water, a bar of chocolate, a grain of rice, a slice of bread, a gaggle of geese. No different than 一只狗 (one animal-dog) in Chinese or 젓가락 한 짝 (a pair of chopsticks) in Korean.
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