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Right, but you're assuming everyone who follows you is there everyday to see your tweets and that none of them have something higher ranked. 10% of MAP on a day isn't crazy and 10% for ranking inventory isn't as well.
I'm not assuming anything, I'm just saying that there is a clear empirical relationship between raw follower count and engagement rate (whatever the underlying mechanism may be), and that the baseline is about a 1/1000 ratio. This is an observation, not a theory.
The assumption isn't around it's engagement rate, but that whatever gap is left after it is due to bots. The assumption you're making is everyone who isn't a bot is present everyday, most services don't have a 100% DAP/MAP ratio :) You're also not factoring loss due to ranking
What if the retweet are only from the bots ?
I agree with the empirical observation regarding thr engagement rate of 0.1% for tweets. this also agrees with the observed engagement rate for other mediums, including click through rates on banner ads in our experience in digital publishing. It should be easy enough to verify!
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