Do you REALLY know what the Republican National Committee is? What it does? Who's on it?
and I go deep on THE BUILDING and the members on this week's podcast.
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Eric Wilson
@ericwilson
Political technologist leading the GOP into the future of campaigns.
Eric Wilson’s Tweets
This is the right decision from Meta. The stated reason for the ban has passed and political speech must be given the widest berth.
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#BREAKING : @Meta to reinstate @realdonaldtrump Facebook and Instagram accounts "in coming weeks" following a 2yr ban, @NickClegg, the company's president of global affairs, told me and @mikeallen in an interview
Read on @axios: axios.com/2023/01/25/tru6
Working on a campaign is the best thing you can do to accelerate your career in politics no matter what you ultimately want to do.
They teach skills you might learn elsewhere but not nearly as quickly.
The younger you are the easier it is, so don't be afraid to take the leap.
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Visit the new website for Bullpen Technology Group, building innovative resources & software for today's public affairs challenges:
•Advisory
•Website Builds
•Data Analysis & Insights
•Product Development
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•Tech Integration
bullpentechnologygroup.com
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EXCLUSIVE: Trump is looking to abandon his exclusive relationship with Truth Social -- and already planning out his first tweets.
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Warnock's digital team had 7! full-time staff plus more during the runoff.
I don't know of any GOP senate campaigns that had more than one.
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Every cycle more and more falls under the umbrella of “Digital,” making it critical that everyone on the team be a jack-of-all-trades. I was so fortunate to find a crew of people who could adapt at a moment’s notice — always with an UNWAVERING positive attitude & sense of humor.
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Posting to social media is not a digital strategy.
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There's no higher compliment than when competitors and colleagues from across the aisle praise your work. Read the whole report from & , but Kevin highlights some key points.
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This is a pretty interesting report -- based on surveys and focus groups by @davidkanevsky -- by the conservative Center for Campaign Innovation on donors and activists. Democrats should read it too. campaigninnovation.org/research/chip-
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"...nearly a quarter said there were times where they decided not to donate or volunteer because they did not want to get more text messages"
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Max Read on the economics of online content and attention: “there is currently no real economic punishment for content overproduction. You will almost never lose money, followers, attention, or reach simply from posting too much.”
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Google tells employees: "Unconscious bias can prevent individuals from making the most objective decisions."
Isn't it possible then that a company where 83% of campaign donations from employees benefit Democrats may have a bias against Republicans in their products?
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The FEC has dismissed a complaint alleging Google's spam filter systematically favored Democrats, constituting an illegal in-kind political contribution wsj.com/articles/googl
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They figured out the 500% match is a lie guys…. #DoBetter
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We did a deep dive into what voters really think about campaign fundraising tactics in our post-election polls and focus groups.
Key takeaway: the reach and scope of fundraising has gone overboard.
campaignsandelections.com/campaigntech/r
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Interesting to see pollsters incorporating ranking and second choices into their questionnaires.
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How Trump and DeSantis Perform Against Biden in Hypothetical Matchup
First & Second Choice Ranked
morningconsult.com/2024-gop-prima
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Great advice for candidates (and everyone else) from in our conversation on the podcast this week:
"Your first is your worst."
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Learn more about Bullpen SVP -- a native Texan, father of two, and a leader in driving innovation and technology in politics and public affairs.
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Many scoops from and
* Trump campaign advisers workshopping ideas for his first tweet
* Campaign formally petitioning Facebook to unblock his account
* Campaign prepared to engage with House GOP advocate on his behalf w/ Meta
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We did a deep dive into what voters really think about campaign fundraising tactics in our post-election polls and focus groups.
Key takeaway: the reach and scope of fundraising has gone overboard.
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make it make sense
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Interesting, but why are science journals publishing partisan propaganda experiments?
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MASSIVE NEW STUDY ON DIGITAL/FB POLITICAL AD EFFECTS in @NatureHumBehav from Minali Aggarwal, @_JenAllen, @aecoppock, @dfrankow, Kelly Zhang, @jimmyeatcarbs, Andrew Beasly, Harry Hantman, Sylvan Zheng!
nature.com/articles/s4156
Ungated: solomonmg.github.io/pdf/acronymNHBShow this thread
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How we hire/retain campaign staff continues to be an overlooked process by Republicans and we’re currently losing the race. We’re working on solutions here — if you’re interested in campaign work please sign up!
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Republican campaigns put a lot of their staff needs on consultants & firms, but this gap ~ about 50% in competitive Senate races is troubling. split-ticket.org/2022/12/29/sen
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"Over the long, long, long term, campaigns serve as an incubator for political talent, offering opportunity for hands on experience for a rising generation of political professionals."
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Republican campaigns put a lot of their staff needs on consultants & firms, but this gap ~ about 50% in competitive Senate races is troubling. split-ticket.org/2022/12/29/sen
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💯💯💯
"Instead of seeing platforms like TikTok and Twitch as purely transactional for voters, said the new landscape of the internet requires campaigns to see these fragmented fanbases as constituencies with which to build relationships."
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This graph tells a compelling story
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Here's where 2022 landed with political advertisers running fundraising ads on Facebook & Instagram
Saw huge differences in spending by advertisers between ActBlue & WinRed.
Four big upticks:
- SCOTUS abortion ruling leak
- Uvalde shooting
- Roe overturned
- Midterm election
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Whenever I visit a new website, I immediately run it through BuiltWith.com to see all the tech they're using like:
Email marketing platforms
CMS
hosting
DNS
advertising
Here's Best Practice Digital: builtwith.com/?https%3a%2f%2
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Not sure if this is hype or not, but definitely piqued my interest from Tech for Campaigns:
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Great chatting with about how social media fits into the persuasion/mobilization space, as well as the growing role of CTV/OTT and premium video!
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New #Podcast!
@MeganClasen of Gambit Strategies discusses digital advertising for political persuasion and mobilization.
Really puts into perspective the role of social media in top-of-ticket US campaigns.
Don't miss this one!
socialmediaandpolitics.simplecast.com/episodes/digit2
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“Not taking things personally is a superpower.” —James Clear
5 mental models to develop thick skin:
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Who handles email marketing for class action lawsuits like KeyBoardSettlement.com? They have impeccable deliverability.
I'm skeptical these law firms have top-notch digital marketers. Could it be that ESPs white-label their sends?
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Twitter is easing its political ad ban, saying it'll allow paid "cause-based" content (presumably meaning candidate/committee ads are still verboten)
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“Jesus sounds “left” in some cases and “right” in others. That’s why when we really pay attention to what he’s saying, all of us will be uncomfortable at some point or another. He just refuses to be a “useful” political mascot for anybody.”
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“We will miss him immensely, and we mourn his passing, but we also know that the richness of his thought and his convictions continue in our communities, in our worship, and in the lives of thousands of former Anglicans…”
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“Those who have hope must live different lives!” – Pope Benedict XVI, Washington, DC 2008
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At Christmas, the human race no longer looked up to see the face of God but down into the face of a little child, writes Robert Barron
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“Effort is admirable. Achievement is valuable.”
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No one is going to steal your idea.
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For conservatives, this will be a welcome remedy for cancel culture, which is fueled by "context collapse" – when content reaches beyond its intended audience without the relevant context.
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Get used to more decentralized, fragmented social networks like Mastodon, Post News, Truth, etc organized around niche communities.
The global scale of centralized platforms was too much for us to handle.
I'm experimenting with here:
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Go all-in on your owned audiences.
It's just one of the things says to do to balance social media platforms' influence with uncertainty around those platforms' ever-evolving policies.
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Ukrainian President Volodymyr Zelenskyy dominated the online political conversation last night.
Pundit’s 5 most trending topics all referred to his address to Congress.
punditanalytics.com/dashboard/home
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This is disturbing stuff. Radio City Music Hall is running a Chinese Communist Party-style social credit system enforced by facial recognition
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