Both @kenauletta @carr2n praise the Guardian - but David C says now is the moment to start charging http://www.youtube.com/watch?v=z548cR7C4Is&app=desktop …
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@arusbridger@kenauletta@carr2n there should be a timeline of quotes of people saying 'now is the time to charge' ..going back to 2002 -
@emilybell@arusbridger@kenauletta@carr2n yes, it would go nicely alongside the chart of the accumulated financial losses
@johngapper @arusbridger @kenauletta @carr2n ....and the major stories which change national/international institutions and discourse?
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@emilybell@arusbridger@kenauletta@carr2n well, the end of the story ain't been written, so we'll see whether it was a sound investment -
@johngapper@arusbridger@kenauletta@carr2n this is true of so many news institutions, not many have institutional longevity as core aim. -
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@johngapper interesting cost benefit analysis. As@dicktofel talked about the cost of the Tylenol story being $750k. How do you value it? -
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@johngapper so..what would you consider a reasonable cost for the Guardian's journalistic achievement and the impact they might have? -
@emilybell feels to me that if I can't read for you free online, you're not part of any national conversation. Fine if you don't want to be. -
@emilybell If Guardian pulls out of its financial nosedive before the trust goes bust, fine. If not, there won't be a long-term. -
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@johngapper that is just basic maths of sustainability. But it doesn't answer my question. Is 'return on investment' only monetary? -
@emilybell no, but if the Grauniad goes bust, its social purpose dies too. -
@emilybell return on investment can be non-financial: but only in the not-for-profit sector. Sadly the G lives in the for-profit world -
@johngapper@emilybell it’s the trust not the guardian that goes bust. The guardian will be sold to someone for their own ‘social purpose' -
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@johngapper but you also want to decouple an extraordinary 20 plus years of editorial achievement from its business model. Not possible -
@emilybell As I say, if it pulls out of the nosedive, fine. If not, history will judge that it was a terminal blunder. -
@emilybell@johngapper why not a Spotify-style model based on a revenue-share across top "quality" newspapers? -
@meganmurp@johngapper Because there is no such thing as 'the press' addressing 'the public' ... -
@johngapper@emilybell Terminal isn't necessarily bad: the Observer should be shut down, for starters. That would help hugely.
alan rusbridger
emily bell
John Gapper
Jerry Weinstein
rob manuel
Tim Brooks
Horatio Mortimer
Felix Salmon