Emily Zeigenfuse

@elzeig

Digital strategist at with a passion for public health, baby animals and the District. (cl) = client

Washington, D.C.
Geregistreerd in maart 2009

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  1. 5 uur geleden

    That pretty much sums it up, yup. ⬇️⬇️⬇️

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  2. 5 uur geleden

    The answer to "should I promote my content?" is always YES. A thousand times yes. Great poster from

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  3. 7 uur geleden

    So true. → and have a lot of commonalities.

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  4. heeft geretweet
    9 uur geleden

    What can we learn from the tobacco industry? If you know exactly who your audience is and what they value, you can create a behavioral benefit. They've taken it so far as to link women's suffrage with smoking. Rarely do positive social change campaigns do this---yet.

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  5. heeft geretweet
    13 uur geleden

    Excited to be here at ! Our Sr. Digital Strategist is tweeting today and tomorrow from , and presenting on best practices for tomorrow at 12:45.

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  6. 14 uur geleden

    Loved the shout out to doing research through from Ashani Johnson-Turbes. Social media is a critical qualitative tool to understanding audiences. We use it for clients at to understand what people are saying and understand about a given topic.

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  7. heeft geretweet
    15 uur geleden

    Social marketing works when we learn about how OTHERS think.

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  8. 15 uur geleden
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  9. 15 uur geleden

    Good does one or two things really, really well. It doesn't try to do a lot of things, not well. -

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  10. heeft geretweet
    27 jun.

    Hi today is no fun so here’s Rio having a hot dog for his birthday this past weekend.

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  11. heeft geretweet
    20 jun.

    Want to know the best social media practices for and ? will be speaking on this at !

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  12. heeft geretweet
    11 jun.

    Reiterates FB isn’t a news org, but is responsible for news on their platform, will launch ~20 news shows for Watch - Fox, QZ, CNN, ABC etc included: at

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  13. heeft geretweet
    11 jun.

    Just like news needs to be easy to consume, so do ads. Get to what matters. - at

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  14. heeft geretweet
    11 jun.

    : Consultancies, publishers (media outlets), and digital platforms are the new competitors for PR agencies. They are building PR capabilities in house.

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  15. 11 jun.

    People want to know what the brands they care about believe in.

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  16. heeft geretweet
    11 jun.

    "Brands that are detailed about every touch point and aspect in the customer experience are the brands that are going to win."

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  17. 11 jun.

    The brands that are using data are the ones that are succeeding. - Nikki Rappaport,

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  18. heeft geretweet
    11 jun.

    You can’t just passively wait for people to tag you. We click through each [] location to see what our customers are saying and how they are engaging with their friends. –Nikki Rappaport, Cava

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  19. 11 jun.

    Brand has evolved to be more than two dimensional - - its more than a logo. All communications, in-person experiences are critical to shaping a brand.

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  20. 5 jun.

    As if I don't put enough pressure on myself to respond promptly to emails, now Google is, too.

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