Some do, but not everyone has orgiastic aspirations.pic.twitter.com/71E2nsGsfB
OkCupid did a redesign & the icon totally incoherent. They claim "it conveys the chaotic mess that dating really is." No this is not a joke.pic.twitter.com/7G6BMrNJL8
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It better be. Those illustrations leave me at a loss for words.pic.twitter.com/lTjLo9UIoM
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Let's see how this strategy goes for them.pic.twitter.com/J0mTlcw6Bm
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The redesign was really done because of Trump.
@flyosity was right.pic.twitter.com/WutquD46W0
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Turns out Match Group owns
@Tinder,@okcupid,@PlentyOfFish &@Match. Makes sense for them to differentiate the apps for different tribes. -
So they really were serious about promoting polyamory with the icon:https://twitter.com/okcupid/status/842767754952359936 …
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Took me all of five minutes to come up with something that conveys that concept without destroying their brand image.pic.twitter.com/fZSWBmHKiZ
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It's better, though it suffers from similar busyness. But at least it's a little bit more solid.
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Totally. Like I said, 5 min. If I was in the room, I’d steer them away entirely. But there’s a way to do it well & that ain’t it
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Where is the original article for this?
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Nothing published on the icon. There's this thohttps://theblog.okcupid.com/okcupid-commissions-jay-daniel-wright-to-produce-new-illustrations-eaf743ae1901#.5boqnr2d6 …
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ugh. Although the old one isn't much better - it looks like a yoghurt label.
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Never seen that before.
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"Chaotic mess" is a bold strategy for app UX. I know it's true in OkCupid's case, but my instinct is to organize the chaos, not crank it up.
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brutalism. they think if snapchat could pull it off, so can we. except snapchat is dying quickly.
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