Conversation

One of the valuable things about reading expertise research is that you learn to pay special attention to “what makes someone a good X” type questions. Here’s an example of one that just LEAPT out at me. The Q is: “what makes for an A+ growth/full stack marketing person?”

1:20

1.1K views

Cedric Chin

@ejames_c

Jul 20

“Finding someone with the diligence and discipline of running these loops … there’s definitely more than 25 people in the world (who are like that … but probably not more).”

1:06

223 views

Bill Seitz of FluxGarden

@BillSeitz

Jul 20

Replying to

@ejames_c

Worth calling out how Freemium is "just distracting leads" early on.

Replying to

Oh, context for that is he argues you shouldn’t even consider freemium if you haven’t found an “A+ growth person”, which was what led to the question “how do you know a growth person is actually great?”

2:04 PM · Jul 20, 2022Twitter Web App

Bill Seitz of FluxGarden

@BillSeitz

Jul 20

Replying to

@ejames_c

I like the framing "freemium is a channel, not a business model".