attaching new words to old ideas can be very powerful
consider the use of the word "shaping" (from Shape Up)
the idea of scoping, narrowing, clarifying, decomposing, splitting, slicing, essence-finding is as old as work itself
yet we adopt new language so quickly
why? (1/n)
Conversation
I think it is because
1) the vastness of prior work/thinking can be overwhelming
2) we look for accessible "short cuts" into that thinking
3) we look for salience/something tangible
4) ppl who have "shaped" things for decades are pretty terrible at describing what they do
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#4 is where a huge opportunity exists I think
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Replying to
*whistles*
At this point I think I have a long (and perennially growing!) list of expertise I want to extract. 🙃