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Certain to Win is pretty shit. Which is a bummer, because I wanted a business oriented book. Thankfully, while Osinga just lays out all the basic principles, it shouldn’t be difficult for a business person to mine for applications.
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I will admit that I had a passing familiarity with all the 'other stuff'. Osinga attempts to place Boyd's ideas in an intellectual backdrop. Which explains chapters 2-4; those are about the epistemological wars in science and philosophy at the time, that influenced him.